Web Survey Bibliography
Unique events, such as a presidential debate or natural disaster, present researchers with an opportunity, perhaps even responsibility, to capture public opinion. Understanding attitudes
immediately following these types of events can inform policy or courses of action. However, conducting surveys in a narrow window of time is challenging and costly, especially using traditional outbound methods. This study compares an outbound and Web study and draws conclusions about the costs and benefits of each. Gallup interviewed respondents following the Presidential debate on October 22, 2012, either via outbound or Web. Outbound telephone respondents were recruited from a nightly tracking study prior to the debate and agreed to be called back immediately following the debate. Web respondents were randomly selected from the Gallup panel, a probability based panel of more than 50,000 members who agree to complete several surveys per month. Respondents were notified ahead of time that they would be asked to participate in a survey following the debate. Web respondents were randomly assigned to receive the survey at one of three points in time: as the debate concluded, one day after the debate, or three days after the debate. The results will be used to analyze several research questions. First, are the Web and outbound components significantly different in terms of response rates, respondents’ demographics, and overall results, and does weighting effectively minimize any of these differences between modes? Second, does a Web survey appear to be effective for collecting opinions at a specific point in time? Paradata will be used to explore whether respondents complete the survey at the requested time and if users on mobile devices were more compliant. Finally, results from the three time periods will be analyzed to see if opinion changes over time and to evaluate the benefit of conducting surveys under tight time constraints.
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Web survey bibliography (109)
- Telephone versus Online Survey Modes for Election Studies: Comparing Canadian Public Opinion and Vote...; 2017; Breton, C.; Cutler, F.; Lachance, S.; Mierke-Zatwarnicki, A.
- Comparing acquiescent and extreme response styles in face-to-face and web surveys; 2017; Liu, M.; Conrad, F. G.; Lee, S.
- The Failure of the Polls: Lessons Learned from the 2015 UK Polling Disaster; 2017; Sturgis, P.
- Incorporating eye tracking into cognitive interviewing to pretest survey questions; 2016; Neuert, C.; Lenzner, T.
- Are interviews costing £0.08 a waste of money? Reviewing Google Surveys for Wisdom of the Crowd...; 2016; Roughton, G.; MacKay, I.
- The Effects of a Delayed Incentive on Response Rates, Response Mode, Data Quality, and Sample Bias in...; 2016; McGonagle, K., Freedman, V. A.
- Privacy Concerns in Responses to Sensitive Questions. A Survey Experiment on the Influence of Numeric...; 2016; Bader, F., Bauer, J., Kroher, M., Riordan, P.
- Does survey mode matter for studying electoral behaviour? Evidence from the 2009 German Longitudinal...; 2016; Bytzek, E.; Bieber, I. E.
- Forecasting proportional representation elections from non-representative expectation surveys; 2016; Graefe, A.
- Evaluating Online Labor Markets for Experimental Research: Amazon.com's Mechanical Turk; 2016; Berinsky, A.; Huber, G. A.; Lenz, G. S.
- Report of the Inquiry into the 2015 British general election opinion polls; 2016; Sturgis, P., Baker, N., Callegaro, M., Fisher, St., Green, J., Jennings, W., Kuha, J., Lauderdale, B...
- Sample Representation and Substantive Outcomes Using Web With and Without Incentives Compared to Telephone...; 2016; Lipps, O.; Pekari, N.
- Evaluating a New Proposal for Detecting Data Falsification in Surveys; 2016; Simmons, K.; Mercer, A. W.; Schwarzer, S.; Courtney, K.
- Identifying Pertinent Variables for Nonresponse Follow-Up Surveys. Lessons Learned from 4 Cases in Switzerland...; 2016; Vandenplas, C.; Joye, D.; Staehli, M. E.; Pollien, A.
- Methods can matter: Where Web surveys produce different results than phone interviews; 2016; Keeter, S.
- HUFFPOLLSTER: Why Reaching Latinos Is A Challenge For Pollsters; 2016; Jackson, N. M.; Edwards-Levy, A.; Velencia, J.
- Moderators of Candidate Name-Order Effects in Elections: An Experiment; 2016; Kim, Nu.; Krosnick, J. A.; Casasanto, D.
- Measuring Generalized Trust: An Examination of Question Wording and the Number of Scale Points; 2016; Lundmark, S.; Giljam, M.; Dahlberg, S.
- Online and Social Media Data As an Imperfect Continuous Panel Survey; 2016; Diaz, F.; Garmon, F.; Hofman, J. K.; Kiciman, E.; Rothschild, D.
- Translating Answers to Open-ended Survey Questions in Cross-cultural Research: A Case Study on the Interplay...; 2015; Behr, D.
- Using Video to Reinvigorate the Open Question; 2015; Cape, P.
- On Bias Adjustments for Web Surveys; 2015; Fan, L.; Lou, W.; Landsman, V.
- Measuring Political Knowledge in Web-Based Surveys: An Experimental Validation of Visual Versus Verbal...; 2015; Munzert, S.; Selb, P.
- Mode System Effects in an Online Panel Study: Comparing a Probability-based Online Panel with two Face...; 2015; Struminskaya, B.; De Leeuw, E. D.; Kaczmirek, L.
- Data collection mode effect on feeling thermometer questions: A comparison of face-to-face and Web surveys...; 2015; Liu, M., Wang, Yi.
- Do Attempts to Improve Respondent Attention Increase Social Desirability Bias?; 2015; Clifford, S.; Jerit, J.
- HUFFPOLLSTER: Pollsters Debate If Modern Surveys Can Be Trusted; 2015; Blumenthal, M.; Edwards-Levy, A.; Velencia, J.
- Can a non-probabilistic online panel achieve question quality similar to that of the European Social...; 2015; Revilla, M.; Saris, W. E.; Loewe, G.; Ochoa, C.
- Data Collection Mode Effects On Political Knowledge; 2014; Liu, M., Wang, Y.
- Self-reported cheating in web surveys on political knowledge; 2014; Jensen, C., Thomsen, J. P. F.
- The Power of Partisanship in Brazil: Evidence from Survey Experiments; 2014; Samuels, D., Zucco, C.
- Online Polls and Registration-Based Sampling: A New Method for Pre-Election Polling; 2014; Barber, M. J., Mann, C. B., Monson, J. Q., Patterson, K. D.
- Does Survey Mode Still Matter? Findings from a 2010 Multi-Mode Comparison; 2014; Ansolabehere, S., Schaffner, B. F.
- Measuring Political Participation—Testing Social Desirability Bias in a Web-Survey Experiment; 2014; Persson, M., Solevid, M.
- What Does the Satisfaction with Democracy Measure Mean to Respondents in Different Countries? How Cross...; 2014; Behr, D., Braun, M.
- Professional respondents in nonprobability online panels; 2014; Hillygus, D. S., Jackson, N. M., Young, M.
- Online panels and validity; 2014; Groenlund, K., Strandberg, K.
- Two Are Better Than One: The Use of a Mixed-Mode Data Collection to Improve the Electoral Forecast; 2014; de Rada, V. D., Pasadas del Amo, S.
- The Short-term Campaign Panel of the German Longitudinal Election Study 2009. Design, Implementation...; 2013; Steinbrecher, M., Rossmann, J.
- Relative Mode Effects on Data Quality in Mixed-Mode Surveys by an Instrumental Variable; 2013; Vannieuwenhuyze, J. T. A., Revilla, M.
- Web Versus Outbound: A Mode Face-Off Following the Presidential Debate; 2013; Marlar, J.
- Propensity Score Weighting – Can Personality Adjust for Selectivity?; 2013; Glantz, A., Greszki, R.
- Especially for You: Motivating Respondents in an Internet Panel by Offering Tailored Questions; 2012; Oudejans, M.
- Presidential Elections in Iceland 2012 – Did online panel surveys give false hope to new candidates...; 2012; Jonsdottir, G. A., Dofradottir, A. G., Bjornsdottir, A. E.
- Effects of Technical Difficulties on Item Nonresponse and Response Favorability in a Mixed-Mode Survey...; 2012; Gibson, J. L.
- Where is Neutral? Using Negativity Biases to Interpret Thermometer Scores; 2012; Soroka, S., Albaugh, Q.
- I Got a Feeling: Comparison of Feeling Thermometers with Verbally Labeled Scales in Attitude Measurement...; 2012; Thomas, R. K., Bremer, J.
- Scrutinizing Dynamics – Rolling panel waves in theory and practice; 2012; Faas, T., Blumenberg, J. N.
- Toward wiser public judgment; 2011; Yankelovich, D., Friedman, W.
- Mass informed consent: Evidence on upgrading democracy with polls and new media; 2011; Simon, A. F.